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Birchwood Skoda Feels the power of Top Gear
Top Gear, the long-running BBC motoring show, reviewed the new Skoda Yeti on Sunday 23rd January. The positive review of the Yeti created a flurry of interest from the public with the Skoda website flooded by enquiries. Jeremy Clarkson’s unconventional review of the new Skoda Yeti 4x4 crossover featured dogs, firemen, a celebrity cameo appearance and even a helicopter!
Following the show, Digital Marketing Manager of Škoda UK, Helen Bainbridge, said: "The response on Sunday night was amazing…the fantastic review has clearly impressed a lot of people who are interested in buying a compact 4x4.”
In the two hours immediately after the show, the Yeti section of the Skoda website received as many hits as it does in a typical week. More than 700 Skoda Yeti brochures were downloaded and some customers even booked a test drive there and then.
Here at Birchwood Skoda in Sussex, the power of Top Gear has also been felt with heightened interest in the new Skoda Yeti 4x4 crossover from customers across the county. Staff at Birchwood Skoda in Sussex have noticed a surge in demand for the award winning 4x4 crossover with many customers booking their test drive on the Birchwood Skoda website straight after the show on Sunday evening.