Birchwood Group at Eastbourne Airbourne.



Soaring Success for Birchwood Group at Eastbourne Airborne 2024

The skies weren’t the only things buzzing with excitement at Eastbourne Airborne this year. From the 15th to the 18th of August, Birchwood Group’s stand became a central attraction, drawing in crowds eager to explore the latest from OMODA, Ford, and Kia. Our team’s presence at the event was a success, with the brand-new OMODA vehicles generating huge interest among attendees.



OMODA: A New Star in the Automotive Galaxy

Eastbourne Airborne 2024 was more than just a spectacular airshow; it was also the stage where many in the UK had their first encounter with OMODA, a fresh and exciting brand in the automotive market. The intrigue surrounding OMODA was incredible. Visitors surrounded our stand, intrigued by the sleek design, cutting-edge technology, and innovative features of this newcomer. As word spread through the event, our team quickly realized that the curiosity for OMODA was far exceeding expectations.





Ford and Kia: Ever-Popular Favorites

While OMODA stole the spotlight, our trusted partners, Ford and Kia, continued to draw their fair share of admirers. The latest models from Ford and Kia showcased at our stand proved their positions as leaders in the industry. With Ford’s reputation for reliability and performance and Kia’s blend of style and value, these brands attracted a mixed crowd, from long-time fans to those considering their first purchase.



Overwhelming Interest: Calling in Reinforcements

The buzz surrounding our stand grew so intense that by the second day, it was clear we needed help. The initial team of sales representatives found themselves swamped with inquiries, especially regarding OMODA. The level of interest was so significant that we had to drive additional sales staff to ensure every visitor received the attention and information they deserved.


It was a challenge we were thrilled to face. The overwhelming response confirmed that OMODA has all the makings of a game-changer in the UK automotive market. Our expanded team worked tirelessly to answer questions, provide test drives, and showcase the unique features of the OMODA lineup, alongside the trusted offerings from Ford and Kia.





A Memorable Event for Birchwood Group


Eastbourne Airborne 2024 will be remembered as a landmark event for Birchwood Group. The huge traction we gained, particularly with OMODA, exceeded all expectations. The event not only provided an opportunity to introduce OMODA to the UK market but also to reinforce the strength of our relationships with Ford and Kia customers.


As the jets soared overhead, we celebrated our own kind of lift-off—a surge of interest and excitement that promises to carry Birchwood Group to new heights. We’re looking forward to continuing this momentum and welcoming even more customers into the Birchwood family.


Thank you to everyone who visited our stand at Eastbourne Airborne, and stay tuned for more exciting developments as we bring the future of driving to the UK!

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