​Kia Unveils Revolutionary PBV Concept at CES 2024.

Kia made waves at the Consumer Electronics Show (CES) 2024 in Las Vegas with the unveiling of its first-ever Platform Beyond Vehicle (PBV) concept. Returning to CES after five years, Kia introduced five PBV concept models, led by the groundbreaking 'PV5'. This modular vehicle is set to spearhead Kia's PBV business, marking a significant leap forward in mobility innovation.


Jodie Kidd and the Kia EV9


Reimagining Mobility at CES.

CES provided the ideal platform for Kia's PBV debut, showcasing the brand's commitment to shaping the future of mobility. The event featured two distinct exhibitions: 'Place of Inspiration' and 'All Set EV-Life For Everyone'. The 'Place of Inspiration' exhibit demonstrated the versatility of PBVs in various lifestyle settings, emphasizing their potential to revolutionize mobility. Visitors witnessed the unveiling of five PBV concept models, highlighting Kia's innovative approach to redefining transportation.


The PBV Experience.

At the heart of the PBV concept is flexibility and customization. Utilizing Easy-Swap technology, each PBV offers customizable modifications tailored to individual preferences. Karim Habib, Executive Vice President and Head of Kia Global Design, describes the PBV as a "blank canvas" that empowers users to redefine their space and mobility needs. The vehicle's unique design features a fixed cab with interchangeable life modules, allowing for seamless transformation according to driver requirements.


Introducing the Platform Beyond Vehicle.

The PBV concept represents a paradigm shift in automotive design, transcending traditional vehicle norms to create a truly customer-centric product. By offering versatile spaces that adapt to diverse lifestyles, the PBV embodies Kia's vision of mobility reimagined. From personalized living rooms to mobile offices, the PBV empowers users to live and work on their own terms.


Jodie Kidd and the Kia EV9


Jodie Kidd and the Kia EV9.

Kia's commitment to innovation was further underscored by the presence of the EV9, a purpose-built vehicle designed for individual experiences. With its flexible design and customizable features, the EV9 exemplifies Kia's ethos of empowering customers to embrace new possibilities.


A Greener Tomorrow.

As Kia continues to push boundaries with its PBV concept, the brand remains dedicated to sustainability and environmental responsibility. By leveraging cutting-edge technology and forward-thinking design, Kia is driving towards a greener, more sustainable future.


The unveiling of Kia's PBV concept at CES 2024 marks a pivotal moment in the automotive industry, heralding a new era of mobility innovation. As Kia continues to push boundaries and redefine transportation, the future of mobility looks brighter than ever before.


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Go Electric with Birchwood Today

Electric and hybrid vehicles are becoming increasingly popular among motorists, with some 200,000 models reportedly on UK roads at the end of 2018*. Recent improvements to electric-only mileage range and reductions in running costs, coupled with stricter emissions standards, means there’s a growing incentive to buy hybrid or fully-electric vehicles. This section of our site is designed to introduce you to the benefits of cleaner driving and answer some frequently asked questions about ownership.

Our EV Range

Here at Birchwood Group, we offer a selection of hybrid and electric models for you to choose from, including the Mitsubishi Outlander PHEV and the all-new Kia e-Niro. Each combines efficiency with low emissions and remarkable performance, providing you with an eco-conscious way of getting to your destination. You can find out more about these by contacting your local Birchwood dealership in East and West Sussex.

Contact Birchwood Kia

As one of Sussex’s leading automotive dealers, Birchwood Group is pleased to provide customers across the county with new and used Kia models. Having cemented its reputation for producing stylish yet dependable cars supported by a seven-year warranty, the Korean marque has gained popularity with UK motorists in recent years. For that reason, we’re proud to represent the brand in Eastbourne, Chichester and Washington.

Our spacious dealerships show the Kia range off to the best advantage, providing a light and airy environment in which to view them. From the city-smart Kia Picanto to the capable Niro, you can view and test drive any model in the line-up. You can also browse our selection of Approved Used Kia cars and ask our sales advisors any questions you may have.

Whether you want to make a purchase, bring your car in for maintenance, or talk to us about an upcoming model, you’ll receive a warm welcome at our showrooms. Visit your local Birchwood Kia dealership or get in touch with us today.