5 Things You Did Not Know About the All-New Ford Fiesta

Birchwood Ford Eastbourne, Halland, Hastings

With the all-new Ford Fiesta coming soon to Birchwood Ford, we thought it you might like to know some facts that show the time and effort, as well as the care and attention, it takes to create the most popular car in the UK.

Lets get started!

1. ​Special Screening

The all-new Fiesta’s heated leather steering wheel has been tested by Ford engineers to ensure it is resistant to damage or staining from sunscreen on the driver’s hands. 

Sunscreen is just one of the everyday substances that were used to test the Fiesta interior. Leather seats are also designed to resist coffee spills, soil from dirty sports kit and even the dye from a new pair of denim jeans.

2. Is this seat taken?

How does Ford know the Fiesta’s seats will remain comfortable for the lifetime of the car? Robot buttocks “sat” in the seats 25,000 times to prove their durability.

The seat bolsters undergo 60,000 test cycles to ensure wear-resistance, and the seat material is checked for flexibility and comfort even after 24 hours at minus 30 degrees C.

3. Pressing engagement

Some of the all-new Fiesta’s body panels are made using a new manufacturing technology that analyses the noise frequencies produced during the stamping process, and can identify a component that will not meet Ford’s quality standards before it leaves the stamping machine. 

The Fiesta factory in Cologne, Germany, produces a new Fiesta every 68 seconds, and can build about 20,000 different variations of Fiesta in total.

4. Grand slam

The all-new Fiesta’s doors now require 20 per cent less effort to close, because of improvements to the air extractors inside the car. Innovative, concealed door edge protectors spring quickly in to place when the doors are opened to protect both the Fiesta’s doors, and those of cars parked alongside from dings and scrapes.

Inside the doors are doors are pressure sensors that enable restraint systems to be activated several milliseconds sooner in the event of a side impact.


5. Playlist perfection

To develop the all-new Fiesta’s B&O PLAY Sound System, engineers spent a year listening to more than 5,000 tracks to ensure the premium 675-watt audio system sounds great whether enjoying Adele, Foo Fighters or Jay-Z – or chilling out to classical music – no matter how quietly or loudly you play it. 

Tested on the road in city centres, motorways and the countryside, the 10-speaker B&O PLAY system features a nine-channel amplifier for precise sound control, a centre dashboard speaker and a 200 mm subwoofer in the boot – while optional surround sound delivers a 360-degree sound stage experience.

So there you have it, five things you did not know about the All-New Ford Fiesta! You may forget these as soon as you click off our page, and back onto social media, however, what will stick in your mind is just how much care goes into creating the next generation Ford Fiesta- the UKs most popular vehicle. 


Why not test our teams? 

Whilst they may not be able to reel off these random facts, they are All-New Fiesta experts, and will be able to give you insight into the new model, its new features, and the range available. So why not visit us in branch to find out more about the All-New Fiesta. Whilst visiting, you can also register your interest and be one of the first to experience the All-New Fiesta for yourself! Alternatively, register your interest on the link below or by calling us in branch.