kia sportage red front exterior

Double Win for Kia Motors UK in the 2017 AM Awards

Kia dealer in East & West Sussex

Kia Motors (UK) Ltd is proud to announce that it excelled in two areas of the 2017 Automotive Management Awards, winning two prestigious awards for Used Car of the Year and Best Franchise Partner.

Kia’s hugely successful Sportage model, now available at Birchwood Kia in Eastbourne and Washington was awarded ‘Used Car of the Year’. This AM award takes a multitude of values into consideration, including how well the cars retain their residual value, engagement from retailers and strength of the manufacturer’s used car programmes. The third generation Sportage was on sale from 2010 to 2016, and sold almost 91,000 units in this time, and proves evermore to be a popular choice in the used car market – last year it was the fastest selling used car in the UK.

Kia was also proud to receive the title of Best Franchise Partner. This award recognises the brand that in the last 12 months has fulfilled on promises made by the manufacturer partner to the dealer network. The judges saw that Kia and its dealer partners have a mutually beneficial relationship, and that it works with – and not against – the retailers’ business plans. Judges also recognised the clear and effective lines of communication in place and the high level of confidence in both parties.

Paul Hardwell, Sales Manager at Birchwood Kia, commented: “This is a great acknowledgment of the hard work Kia and dealerships such as ourselves have done over recent years, and these awards are a tremendous achievement. We believe in giving customers a great experience, and delivering fantastic new and used products. The Kia Sportage is one of our best-selling cars at both Birchwood Kia and we look forward to showing more residents in the Sussex area the fantastic Kia range available”.

To find out more, or test drive a New or Used Kia Sportage, contact us in branch today, by phone or by completing an enquiry form.